Featured Product: SGW Announces the W Blade.

The latest and greatest grass fiber in artificial turf, corrugated “W” yarn marketed and sold exclusively by Synthetic Grass Warehouse, is about to become four times better.

SGW – the industry leader in fiber quality and innovation – is integrating the premium high-tech W fiber, developed in conjunction with TenCate and TigerTurf, into four new synthetic grass products including a reformulated Pet Turf.

The polyethylene monofilament extrusion with a W-shaped profile is a design breakthrough in resilient, natural-looking synthetic grass and a significant advance over conventional slit-film or single-spine turfs. The blades have a series of microscopic lateral parallel concaves, a “memory fiber” that resists matting with enhanced durability for all applications, yet with reduced shine and sparkle, so synthetic grass with W fiber looks and feels more like the real thing than ever before.

Diamond Pro Spring, a 1 7/8-inch turf with Field Green and Lime Green blades, brown-and-green thatch and a face weight of 88 ounces per square yard, was the first SGW turf to feature W fiber. This synthetic grass debuted in late 2011 to rave reviews and immediately became a best-seller.

For 2012, SGW has introduced Diamond Pro Fescue – identical in composition and construction with W fiber, but in an earthier Field Green/Olive Green color combination – as well as two all-new synthetic grass companions.

Diamond Light Spring and Diamond Pro Fescue feature W fiber in a slightly shorter, 1¾-inch pile, and a face weight of 65 ounces/square yard in the Field Green/Lime Green and Field Green/Olive Green blends. They’re priced lower than the Diamond Pro turfs with W fiber, but offers the same benefits and provide unsurpassed value in this product category.

And this spring, SGW will introduce a new Pet Turf incorporating W fiber. This recipe will include all the goodness of the corrugated fiber design in a dense but shorter pile to facilitate proper drainage and easy cleaning for dog runs, kennels – anywhere a four-legged friend would appreciate a soft, safe, sanitary and lifelike surface.

With W blades, SGW turfs deliver the appearance and texture of natural grass …without the usual everyday maintenance. Unlike turfs made by from other plastics, SGW’s W polyethylene is non-abrasive, contains no lead or heavy metals and is 100% recyclable.

These new products with W yarn keep SGW at the forefront of synthetic grass technology. See the turfs of tomorrow, today.

Press Release: http://www.prweb.com/releases/2011/11/prweb8990300.htm